publiccclsstrategicplan

 

Survey One

Page history last edited by Gail Griffith 8 mos ago

 

In February 2009  the staff and Boards of all the libraries were invited to participate in an online survey.  The purpose of the survey was to engage the group in thinking about the library services they felt were most important to their communities.

 

Two hundred twenty-two completed surveys were received, and results are reported here.

 

Question 1:  Most public libraries provide a very wide variety of services to their communities.  Here is a list of typical services.  Recognizing that libraries can't be all things to all people, which five of these services would you consider to be most important?

 

Create young readers by supporting early literacy

 

158

71%

Provide resources for readers, viewers, and listeners to stimulate their imaginations and enjoy

 

134

61%

Teach people of all ages how to find, evaluate, and use information

 

129

58%

Provide public internet access

 

119

54%

Help learners satisfy their curiosity about whatever they want to know

 

98

44%

Help students achieve academic success by providing support throughout the year

 

78

35%

Build community by providing physical and virtual spaces for social interaction

 

59

27%

Provide programs that inform and entertain

 

51

23%

Provide a virtual branch library (website) with 24/7 access to library services

 

49

22%

Provide information about local community resources

 

43

19%

Help adults, teens, and families learn to read and write

 

41

19%

Help people find facts fast

 

39

18%

Help people make informed decisions about managing their heath, finances, and making other life choices

 

33

15%

Help people find jobs and develop their careers

 

24

11%

Provide local history and genealogy resources

 

11

5%

Help new immigrants succeed

 

12

5%

Support the development of businesses and nonprofits

 

7

3%

Provide programs and resources that promote appreciation and understanding of differences

 

6

3%

Help people express their creativity and share content in both a physical and virtual environment

 

6

3%

 

There was a great deal of consistency in responses overall, whether the respondents categorized themselves as library staff members, administrative staff members or library board members.  The only difference was that Teach people of all ages how to find, evaluate, and use information did not appear in the top five choices of library administrative staff members.  (It was number six for that group of respondents.)  Instead, the topic Build community by providing physical and virtual spaces for social interaction appeared as one of their top five choices.

 

Question Two:  If the Library could provide only ONE of these services, which do you think would be MOST important to the community?

 

Provide resources for readers, viewers, and listeners to stimulate their imaginations and enjoy

 

60

27%

Teach people of all ages how to find, evaluate, and use information

 

51

23%

Help learners satisfy their curiosity about whatever they want to know

 

26

12%

Create young readers by supporting early literacy

 

22

10%

Build community by providing physical and virtual spaces for social interaction

 

10

5%

Provide a virtual branch library (website) with 24/7 access to library services

 

10

5%

Help adults, teens, and families learn to read and write 

 

8

4%

Provide public internet access

 

8

4%

Help people make informed decisions about managing their heath, finances, and making other life choices

 

7

3%

Other, please specify

 

4

2%

Help people find jobs and develop their careers

 

2

1%

Help students achieve academic success by providing support throughout the year

 

3

1%

Help people find facts fast

 

3

1%

Provide programs that inform and entertain

 

3

1%

Provide information about local community resources

 

2

1%

Support the development of businesses and nonprofits

 

0

0%

Provide programs and resources that promote appreciation and understanding of differences

 

0

0%

Provide local history and genealogy resources

 

0

0%

Help new immigrants succeed

 

1

0%

Help people express their creativity and share content in both a physical and virtual environment

 

1

0%

Total

221

100%

 

 

Not surprisingly, responses to this question were spread much more thinly among the choices.  Several respondents expressed frustration with having to make a choice, mirroring the difficulty that libraries often face in focusing their resources.

 

Still, responses were very consistent among the three groups of respondents.  The fifth most popular response overall, Build community by providing physical and virtual spaces for social interaction, tied for fourth place for library administrative staff.

 

Cross-tabulation reports for these two questions by respondent category can be found here:

 

Survey1_Crosstab_byposition.xlsx

 

Although we asked respondents to identify their library, there are so few respondents from some libraries that a cross-tabulation report using this variable did not seem worthwhile. If you'd like a look, here is the report:

Survey1_Crosstabs_bylibrary.xlsx

 

Question Three:  What else would you like the Steering Committee to know about the services you think the community needs in the next 3-5 years?

 

116 respondents chose to comment, most elaborating on their responses to the first two questions.  Here is a brief summary of the comments. 

 

Topic

Responses

Sample Comment

Economy, workforce development, literacy

 

 

Twenty comments about the importance of libraries in a bad economy, the difficulty of obtaining funding for increases, the need to serve job-seekers, and the assistance libraries do and can provide in supporting entrepreneurial and workforce development

I think that during tough economic times, libraries become a resource for job searches and preparation.  I also think the library can offer assistance to the business community, because information is often the difference between success and failure.  As funding for libraries during economic stress shrinks, we have to think about making the library into an essential service, not simply an added benefit.  By developing services to the job searcher and the entrepreneur, it would be easier to make our case to funders and to taxpayers.

 

Public internet, tech training

 

 

Nineteen comments about the need for information technology and training to use it effectively.  Recognition that there is a digital divide that can involve economic or age factors.

More computers, internet access, technology education programs

 

Collection

 

 

Thirteen comments about the collection, including digital content, content for speakers of other languages, and focusing on needs of readers.

There should be a variety of print, visual, and audio materials, since we now know in education there are different learning styles…to go heavy into electronic media is a disservice to the community of diverse peoples with varying levels of competence in new technology.

Patrons are more and more technology-oriented.  More online services including downloadable books and videos are probably going to be desired.  Audiobook and DVD borrowing from the library is growing constantly.  Large print materials are becoming more popular.  Patrons value sharing resources among all libraries via loans among the various libraries because it gives them access to so many more materials.  Best-sellers and new fiction and nonfiction are extremely popular with patrons.  Many patrons use the library as a source of school reading material, too.

 

Stay current, look forward

 

 

Twelve comments about the need to keep up with trends, learn from competitors, and be flexible.

Community will want more web 2.0 features:  register for programs through event keeper, reader reviews on the OPAC, etc

Position ourselves in a changing environment.  AV materials will soon be a thing of the past—how do we continue to provide access once they’re all downloadable, or do we relinquish the delivery of AV content to commercial enterprises?

Awareness, advocacy, PR

 

 

Eleven comments about the need to communicate with funders and customers about libraries as indispensible community resources

To take steps to guarantee its continued existence in the community through building public support

 

Build community

 

 

Nine comments about the community’s desire to have a social meeting place, often around programs of community significance.   One comment that the library is not a community center.

A library is not a community center, it provides resources

Library should be the community center (the third place, along with home and school or the workplace) that provides 24/7 website access to resources

 

 Children

 

 

Nine comments about the importance of serving children from birth to teen years.  One comment disagreeing about the value of programs for babies.

 

The Playtime for babies under the pretext that it ‘might’ bring in future readers is a waste of taxpayer money; stick to storytimes

More programs for very young children, and more staff trained to do this

 

Staff, customer service

 

 

Seven comments about the importance excellent customer service and the training and support needed to provide it.

We need to be seen as ‘the’ place for materials and information.  With a smile.  We can’t compete with the 24/7 availability of the internet to provide those two things, but we CAN and SHOULD offer the superior services that only a librarian is able to give.  QUALITY should be foremost in our service to patrons.  If we don’t add value, they’ll bypass us for the easier access of electronic reading, electronic information.

Facilities and hours

 

 

Seven comments about the need for improved or expanded facilities and hours.

Expansion of physical library to make it possible to offer any type of services, provide resources, etc

 

Funding

 

 

Four comments about the need for help with funding

Provide resources for grant and local funding to keep libraries current on any and all services

 

Information literacy

 

Four comments about the need to help people become informed consumers of information

Because the amount of information available is increasing so fast, libraries will be a key to helping people sort through the information to find the relevant pieces they need

 

Seniors, Baby Boomers

 

Three comments about serving the growing population of seniors

Create a new focus on serving seniors

 

Teens

 

Two comments about expanding services to teens

Need more teen programs

 

Other

 

Five comments

Focus on core services that only the library can provide.  Imperative to continue to develop both print and online resources, as well as library programming, and provide users with the support they need (i.e. librarians) to find and use these resources

 

 

Here is the full text of the comments:

 

Survey1_Open_ended_Comments.docx 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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